The First 90 Days: How to Set New Suppliers Up for Performance Success
Your Human-Centered Playbook for Effective Supplier Performance Management
Starting a New Supplier Relationship Is Like Starting Any Relationship
When you bring a new supplier on board, you’re not just signing a contract—you’re beginning a relationship. And like any relationship, the beginning matters. A lot.
Think about it. The first few months with a new colleague, a new friend, or even a new gym are usually the ones that decide if things will work long-term. Will there be trust? Clear communication? Shared goals?
In supplier relationships, those first 90 days are your chance to set the tone. It’s when habits form, expectations get locked in (right or wrong), and success—or failure—takes root.
That’s why supplier performance management should start not when things go wrong, but from the moment you say, “Welcome aboard.”
Let’s walk through a human-centered, practical playbook to help your suppliers feel like partners—and perform like pros.
Why the First 90 Days Are Everything
Imagine hiring a new team member and giving them a laptop, a few files, and a “you’ll figure it out” pep talk. That’s how many companies treat suppliers. No wonder performance issues pop up later.
The reality is: if you want results, you have to set people up to succeed. Especially when those people are handling critical pieces of your supply chain.
The first 90 days are your window to:
- Create clarity instead of confusion
- Establish trust instead of tension
- Build momentum instead of misfires
This isn’t just about control—it’s about care.
A 90-Day Supplier Onboarding Playbook That Actually Works
Here’s a step-by-step plan that treats suppliers not like vendors, but like valued collaborators.
Days 1–30: Lay the Groundwork for a Strong Relationship
1. Start With a Proper “Welcome”
A warm welcome goes a long way. Schedule a kickoff meeting with key people from both sides. This isn’t just about logistics—it’s about humans getting to know each other.
Talk about:
- Who’s who on each team
- What success looks like for both sides
- How you’ll work together day to day
Make it feel less like a transaction, and more like a partnership.
2. Be Crystal Clear About Expectations
Suppliers want to do a good job—but they can’t read minds.
This is the moment to say:
“Here’s exactly what success looks like in your first 3 months.”
Share KPIs like:
- Product quality standards
- Delivery timelines
- Communication protocols
- Cost targets
And here’s the key: don’t just hand over a list. Walk through it together. Make sure everything makes sense on both sides.
3. Show Them the Tools of the Trade
Whether it’s a dashboard, a procurement portal, or an internal comms channel—introduce the systems you use. Better yet, walk them through it live.
If a supplier can’t navigate your tech stack, delays and errors will sneak in—fast.
4. Map Out Roles and Contacts
Confusion happens when no one knows who’s responsible for what. Share a clear contact list. Let them know:
- Who approves POs?
- Who do they talk to if there’s a delay?
- Who’s their day-to-day go-to person?
It’s a small thing, but it makes the relationship feel structured and safe.
Days 31–60: Keep Talking, Keep Tracking
5. Check In—Often
Don’t ghost your supplier after onboarding. Schedule regular check-ins. These don’t need to be long, but they should be honest.
Ask:
- How’s it going on your side?
- What challenges are coming up?
- Is there anything you need from us?
When suppliers feel heard early, they’re far more likely to speak up later—before small problems become big ones.
6. Start Looking at the Data
Now’s the time to gently start tracking performance. Are they hitting the KPIs you set? If not, why?
But don’t turn this into a scorecard showdown. Keep the tone supportive:
“We noticed delivery times are a little off—anything we can help with?”
This builds a feedback loop that helps both sides grow.
7. Invite Their Ideas
Suppliers see things you don’t. Maybe your process has an annoying bottleneck. Maybe your order specs are unclear. Ask them:
“Anything you’ve noticed we could be doing better?”
This flips the power dynamic—in a good way. It tells your supplier:
“We don’t just want you to perform. We want you to contribute.”
Days 61–90: Reflect, Adjust, and Strengthen the Bond
8. Do a 60- or 90-Day Review
Block time for a thoughtful, two-way review. Bring your team and theirs together. Talk about:
- What’s gone well
- What could be smoother
- How they’re tracking against the KPIs
- What the next 3-6 months will look like
Use data, sure. But also make space for real conversation.
9. If There’s a Gap, Collaborate—Don’t Punish
If the supplier is falling short somewhere, resist the urge to crack the whip. Instead, ask:
“What’s causing this gap—and how can we solve it together?”
Then build a short improvement plan with:
- Clear steps
- Owners on both sides
- A timeline for progress
Support gets better results than scolding.
10. Celebrate Wins
This one’s often missed.
If your new supplier nailed a tough delivery or improved a process—say something. A quick thank-you email. A shout-out on a call. A small gesture of appreciation goes a long way.
Performance is important. So is morale.
After 90 Days: It’s a Real Partnership Now
By now, your supplier is up and running. But this is where the real supplier performance management work begins.
Going forward, you’ll want to:
- Keep checking KPIs regularly
- Schedule quarterly reviews
- Invite them to innovation sessions
- Loop them into planning discussions
In short: treat them not just as a vendor, but as a strategic partner.
Humanizing Supplier Performance Management
When you peel back the dashboards and KPIs, what’s left? People. People doing their best, people trying to work together, people who thrive when they’re treated with clarity and care.
That’s what modern supplier performance management is all about:
Not micromanagement.
Not spreadsheets alone.
But building a relationship where performance, communication, and trust grow—together.
Final Thought: Get the Start Right, and Everything Else Gets Easier
The first 90 days aren’t just a checklist. They’re your chance to get it right from the beginning. When you invest in onboarding, show your supplier they matter, and give them the tools to succeed—you don’t just avoid problems.
You build a supply chain you can count on. One relationship at a time.